Knowledge Base:

in order to add click through and fullfillment trackign to your website for smart mailer email campaigns, you must do 3 things. first, you must ensure that any links from your email to your website are formatted properly. second, you must ensure that you install the smart mailer email tracking module on your website on all pages that you want tracked. third, you must install the smart mailer email tracking fullfillment module on all fullfillment pages that you would like tracked. once this is done, you will automatically see data in the smart mailer log on the number of links, clicks, and orders or registrations that come from your email campaigns. please follow the steps below to ensure that you have set up your click through and fullfillment tracking properly.

step 1: ensure that your email links are formatted properly

all links in your email must contain a tracking string to allow smart mailer to track your users activity. so, you must make sure to cut and paste the following string to the end of all links in your email:

&eid=<!$$$2>&caid=<!$$$3>

or

?eid=<!$$$2>&caid=<!$$$3>

for example:

<a href="www.google.com?eid=<!$$$2>&caid=<!$$$3>">link</a>

or

<a href="www.google.com?token1=5&token2=10&eid=<!$$$2>&caid=<!$$$3>">link</a>

you must make sure that these variables (eid=<!$$$2> and caid=<!$$$3>) are present in all url links for the email tracking module to work properly.

step 2: install the smart mailer email tracking module

to install the smart mailer email tracking module, you must cut and paste the following code into to body of each web page on your site that you want to be tracked. it is important the the code be placed between the and tags of your webpage. it is also recommended that you place the code at the bottom of your pages.

smart mailer email tracking module code:

<!-- BIS Global smart mailer email tracking module (www.bisglobal.net) -->
<img width="1" height="1" border="0" id="bisfollowpix" src="http://console.bisglobal.net/_images/clearpix.gif">
<script language="javascript" src="http://console.bisglobal.net/sm_trackcampaign.js" type="text/javascript"></script> <!-- BIS Global smart mailer email tracking module (www.bisglobal.net) -->

cust and paste the code exactly as you see it above. do not modify the code in any way.

step 3: install the smart mailer email tracking fullfillment module

to install the smart mailer email tracking fullfillment module, you must cut and paste the following code into to body of each fullfillment web page of your site. fullfillment web pages are pages that come directly after a user performs a function that you want them to perform. for example, if you are selling items on the internet, you would place the smart mailer tracking fullfillment module on the receipt page after a user places an order. if you are trying to collect registrations on your web page, then you would place the module on the registration confirmation page after the user registers. it is important the the code be placed between the and tags of your webpage. it is also recommended that you place the code above the smart mailer email tracking module, if it is also located on these pages.

smart mailer email tracking fullfillment module code:

<!-- BIS Global smart mailer email tracking fullfillment module (www.bisglobal.net) -->
<img width="1" height="1" border="0" id="bistrackpix" src="http://console.bisglobal.net/_images/clearpix.gif">
<script language="javascript" src="http://console.bisglobal.net/sm_trackfulfill.js" type="text/javascript"></script> <!-- BIS Global smart mailer email tracking fullfillment module (www.bisglobal.net) -->